Marketing for Plumbers Who Want to Generate More Leads & Jobs

Slow seasons and dry spells don’t have to be the norm. With strategic plumber marketing—including web design, SEO, and ads—we help you stay visible and busy all year long.

Why Isn’t the Work Flowing In?

You’re good at what you do, but your marketing hasn’t kept up. Here’s what’s stopping many plumbers from reaching their potential—and how it can be fixed. Perhaps the list below looks too familiar:

Stop relying on luck—start running a system. When your business depends on referrals or Kijiji, you’re gambling with your calendar. Zeal Media helps plumbing businesses attract steady leads with proven marketing tools that actually work.

Plumber Marketing Services

Plumbing Website Design That’s Built to Book Appointments

Your website should be more than just an online business card—it should help bring in customers. With our plumbing website design services, we build sites that look professional, load fast, and are easy to use on any device. We include strong calls-to-action, service area targeting, and smart layouts that help turn visitors into leads. Whether you’re offering emergency plumbing, installations, or maintenance, we make it easy for customers to get in touch fast.

We understand the plumbing industry, and we design your site to reflect your expertise, show off your reviews, and outshine your local competitors. Plus, everything is built with SEO in mind so your site shows up when people search for plumbers in your area. It’s not just about looking great—it’s about getting results.

Service Area Pages

Target nearby cities and neighbourhoods with custom pages that help you rank in local searches—so when someone Googles "plumber in [your city], you’re front and centre.

Emergency Call-to-Action Buttons

Make it easy for customers to reach you fast with bold, mobile-friendly buttons for emergency plumbing services—perfect for after-hours or urgent repairs.

Before & After Project Galleries

Show off your work with clean image galleries that highlight real jobs you’ve done—build trust and prove your expertise at a glance.

Customer Reviews Integration

Display your Google and Facebook reviews directly on your site to build social proof and give new visitors the confidence to call.

SEO for Plumbers That Gets the Phone Ringing

Most people find a plumber by typing into Google—usually in a rush. If your website isn’t showing up when someone searches “plumber near me” or “hot water tank repair [city],” you’re losing business to the guy who does. Ranking low means fewer calls, fewer quotes, and more time waiting instead of working. That’s where we come in.

We specialize in SEO for plumbers—making sure your website climbs the rankings and gets in front of the right people at the right time. From technical fixes to smart local targeting, we do the behind-the-scenes work that helps your plumbing business get noticed and chosen.

Generate Leads and Fill Your Schedule Now With Digital Marketing for Plumbers

Plumbing isn’t seasonal—but your call volume can be. Some weeks are slammed, others are silent. That’s where digital marketing makes the difference. Whether you need leads now or want to stay top-of-mind with past customers, the right marketing strategy will keep your schedule full year-round.

From quick-turn PPC ads that generate immediate calls, to targeted email marketing that drives repeat business (like annual plumbing checks or seasonal services), digital marketing helps you stop relying solely on word of mouth or slow seasons. We build custom campaigns that fit how you work—and who you want to work with.

Let Zeal Media help you reach homeowners when they need you most and stay relevant when they don’t.

PPC for Plumbers

We help you stay connected to past clients with emails that educate, remind, and re-engage. Think seasonal check-ins, special offers, or reminders for sump pump maintenance. It's like a digital postcard that drives business.

Plumber Email Marketing

We help you stay connected to past clients with emails that educate, remind, and re-engage. Think seasonal check-ins, special offers, or reminders for sump pump maintenance. It's like a digital postcard that drives business.

Why Zeal Media is the Marketing Company Plumbers Trust

At Zeal Media, we don’t just build websites or run ads—we help small businesses grow. Over the years, we’ve partnered with hundreds of entrepreneurs and tradespeople across North America. They come to us when the phones go quiet, the leads dry up, or their current marketing just isn’t cutting it.

We take pride in making slow businesses busy—through smart strategies, great design, and marketing that actually works. Whether you’re a solo plumber or managing a team, we’ll treat your business like it’s our own, with solutions built to generate real results.

If you’re looking for a partner who understands the trades, values your time, and delivers honest work that moves the needle, you’re in the right place. 

Trusted by over 300+ plumbers, plumbing companies & small businesses across Canada

Helping small businesses grow with web design, branding & marketing since 2011

1150% Increase in Ranked Keywords

In just over a year, a local mechanic shop went from barely showing up in Google to ranking for 868 keywords—including 56 keywords on page one.
Zeal has been doing our Website work for over a year now and been doing a great job! Definitely recommend!
SEO Company reviews
Steve
Owner - Phobia Autocare
Automotive Marketing Results
Joni A.
Joni A.
Co-Owner - Ayotte Plumbing
Working with someone who is enthusiastic, honest and reliable is always a pleasure. We've had Zeal design our website, business cards, display banners, postcard mailouts, and videos for social media. They are very professional and incredibly talented. Their business is helping YOUR business succeed. Thanks for always taking care of us!
Tracey F.
Tracey F.
Co-Owner - Martensville Plumbing
We were very happy with our experience working with Zeal Media Inc. We received great customer service and found our requests were responded to in a timely manner. Our finished website looks very professional and was really good value for the price.

Portfolio of Plumbing Websites

Plumbing Web Design
Plumbing is a highly competitive industry when it comes to online search, which makes having a professionally built website essential. This client came to us lo…
Plumber SEO
Providing plumbing and mechanical service in Western Canada since 2005, Pro-Western has completed some great projects. When it came to redesigning their website…
Marketing Project

Ready to unclog your lead flow & fill your schedule?

Get a custom, SEO-friendly plumber website that drives real results. Zeal Media builds sites that help you rank higher and book more jobs.

Frequently Asked Questions

How can a website actually bring me more plumbing jobs?

A well-designed website acts like your 24/7 salesperson—ranking in Google, showcasing your services, and converting visitors into leads. With the right SEO and calls to action, customers will find you when they search for a plumber in your area.

Most likely, your site isn’t optimized for search engines. That means missing keywords, poor mobile usability, slow load times, or technical issues that prevent Google from indexing it properly.

Yes—today’s customers Google everything, even when referred by a friend. SEO makes sure you show up when someone searches “plumber near me” or “emergency plumbing [your city].” It builds long-term visibility beyond word-of-mouth.

Costs vary depending on how many services you need—basic web design starts lower, while full SEO packages or ad campaigns can be higher. But the investment pays off in long-term lead generation and business growth.

Absolutely. We build plumber websites on platforms like WordPress, which make it easy for you to log in and update service pages, promotions, or pricing without needing a developer.

Most plumbers see noticeable SEO improvements within 3–6 months, but it depends on your competition, location, and how aggressive the SEO strategy is. The results also build over time and keep working.

Both can work together. SEO builds long-term traffic, while Google Ads can bring in leads right away. For competitive areas or emergency services, paid ads often help supplement organic rankings.

A clean layout, fast loading speed, trust signals (like reviews), clear service pages, and strong calls to action (like “Call Now” or “Request a Quote”) are key. We design sites with conversion in mind from day one.