Even though my work is primarily digital, I love to see what our colleagues in print are up to. Some of them are killing it. These 25 examples demonstrate the power of an image. They use clever visual metaphors and storytelling to communicate in an appealing and memorable way. The ads promote a variety of products, jobs, causes and services. It goes to show that every company is in the marketing business. May you find inspiration here, as I have.
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Shieldtox Naturgard: Natural Protection
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Burger King: Flame Grilled since 1954
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McDonald’s: No Experience Needed
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Sharpie: One Story. Two Points.
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Sanzer Hand Gel: What You Really Touch?
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Moinhos de Vento: Your greatest wealth
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Colgate: Places a toothpick will never touch
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REPRO Foundation: the fruit of not giving up
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Axe: Unleash the chaos
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Freddo Ice Cream: Strawberry
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IKEA: It’s that affordable
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Dulux washable paint: Avoid Tragedies
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Scanavini: It Will Never Give Up
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Sport Life: Fat Chance
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FREELAND Foundation: Kill One. Kill all.
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Relaxa: You shouldn’t taste like your food
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Ctrip: Visit Ctrip.com instead
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Glad: As fresh as your catch
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Café Caribe: Stay Awake
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Hill’s: Bring your dog back
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Audi: When it rains heavy, things get scary
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MICHELIN: The Safe Embrace
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SERTA Mattresses: Bus
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FORTE Security Doors: Firemen
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Eurowings: Just Fly There
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