You work tirelessly to ensure things run smoothly in your business. You are always looking to improve to become or continue to be the leading expert in your industry. You have small business marketing ideas, but your time is too valuable to execute a strategy.
That’s where we come in. We’ve worked with countless business owners in numerous industries to develop small business marketing ideas to grow their companies. Popular ideas like having a website with SEO and spending money on online advertising work great, but fresh ideas and marketing strategies are often essential to dominate the competition.
Our small business marketing experts can assist you in developing a strategy that is effective and fits your budget. Click to learn more about our marketing consulting services.
Learning how to market your small business starts by determining your target demographic. Who is your ideal customer? You probably know the answer if you have been in business for some time.
Once you know your target market, it’s a matter of finding out where they hang out and where they get their information. For example, depending on your industry, if your ideal customer is over 70 years old, you may consider direct mail marketing, the Yellow Pages, or a flyer in their mailbox. On the other hand, if your perfect customer is 15-22 years old, the latest social media app may be the best way to reach them.
If you are unsure how to market your small business, we would love to help you determine a marketing strategy that works to generate more leads and sales for your business.
When settling on a marketing budget for your business, there are a few things to consider. Firstly, you need to discover an effective marketing method that brings a return on investment. Try various known and experimental marketing and advertising methods to learn what works best.
Then, test for effectiveness with a limited budget. When you find an effective method and see leads and sales growth, increase your marketing budget accordingly to scale up. Continually tweak your strategies and marketing budget as needed.
Some companies will put a percentage of income toward a marketing budget, from 2% to as much as 10%. So be consistent with your advertising budget for a steady income regardless of what the economy is doing.
A small business web design is a necessity for running a successful company. Whether you run a startup business that needs a website or has one that requires a redesign, we can create one to showcase your products and services. Keep in mind a website may be the only connection between your business and potential customers.
Small business SEO will set your business up to dominate your industry online. We provide SEO for small business that adheres to Google's search guidelines, ensuring your website features what they are looking for when they index your website. Click the button below to learn more about our small business SEO services.
First impressions are everything. To make your business stand out, you need small business branding that tells your story through everything you do. Our small business branding services include graphic design for logos, business cards, flyers, billboards, signage, and more. Click to learn more about branding for a small business.